Rebranding | Silver Lining Photography -> Heather Jane Photography

Silver Lining Photography -> Heather Jane Photography

Hi 👋🏼 Friends! If you’ve been following along (which I know A LOT of you have been) you know I’m rebranding my business. Why am I rebranding you ask? Well let me explain…

A little under 4 years ago when I started up my business, my friend helped me come up with Silver Lining Photography. It was a pretty name and had my future last name in it, Silver (getting married in September, finally. 🤪) So, I was sold and that’s what I started my business as! Not realizing several other people around the world also have a photography business named Silver Lining.

I’ve been expanding my business little by little, growing as a business owner and artist. Having a common business name almost makes that impossible. I really couldn’t expand much further and I really want to, I plan to. I kept saying 2020 was going to be my year, and so far it’s been just that (January has been the LONGEST month ever btw. 😅)

So, I finally decided to move forward and change my business name. It’s been a long time coming and I’m super excited!

So I now present you with *drum roll please* 🥁

Heather Jane Photography 🥰

I needed a a photography business name that no one else had, I wanted something I could fully customize to my liking, brand and style.

Fun fact: Jane is actually not my middle name, it’s my daughters. It just made sense to me that this is the name I want for my business!

I feel so relieved like a huge weight is lifted off my shoulders that my business is exclusively mine and no one has this same name!!! I am so very excited to be able to expand and continue doing what I really love doing— documenting your love stories.

Wow I did not intend to write this much, you totally rock for reading all of this.

Y’all have been SOOO supportive. It’s so amazing and literally makes me so happy I have all of you following along this journey of mine. I’m honored you love my photos, or my red hair or whatever it is you love about me, I’m just stoked you are here.

Again, a HUGE thank you to every single one of you. My business would not be possible without you ♥️

Xo Heather

  1. Melissa says:

    Beautiful rebranding! Love the logos and colors and your clients will too!

  2. Josefin says:

    I love your new logos! The colours and the feeling of them! So good!

  3. Mabel says:

    I think the new name will be good for your business! Congratulations. Also, just a little fun fact, I too started my business around the same time :).

  4. 2020 must be the year for fresh starts!! Love it! Congratulations and best of luck! ❤️

  5. Beautiful branding. I love that you included your daughters name.

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